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23 October 2011

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SharkTribe Launched In Bangalore

SharkTribe Fashion (India) Private Limited launched its flagship brand – SharkTribe, at the F.Bar & Lounge, in Bangalore. Four young friends from Tamil Nadu founded this ‘Gen-Y’ clothing line.

sharktribe the brand for gen-y is launched in F - Bar at Bangalore

This brand has a unique mix of MBAs and Designers. Their target buyers are the young generation.

The collection was displayed with Sheetal Sharma’s choreography. The Bangalore’s own designer; Ramesh Dembla walked the ramp along with actress Meghana much to the delight of the onlookers.

“We were driven by the desire to create an Indian clothing and fashion brand which would offer quality clothes with great designs at reasonable prices.” said one of the founders, Girish Sreevatsan.

sharktribe the brand for gen-y is launched in F - Bar at Bangalore

Based in India’s global apparel hub, Tiruppur, in Tamil Nadu, SharkTribe proposes a unique goal of an Indian clothing brand, which would be at par with the top clothing and fashion brands in the world.

The lead designer, Parishith drew inspirations for the designs mostly from the lifestyle and interests of the Generation-Y. For example, the ‘intoxicated’ t-shirt has many words in the shape of a bottle. All these words are synonymous with the state of being intoxicated.

Customers can look forward to many such quirky and fun concepts in SharkTribe clothing. One can also find designs based on party life, disco, graffiti, pop-culture, sarcasm etc. The core philosophy of the brand and design ideations can be summed up in one word: “Regenerate” – symbolizing the breathing of new life into something.

Another founder, Arun laid down the growth plans for SharkTribe fashion. “Initially, our products will be polo t-shirts, round neck t-shirts and hoodies.” he said.

“Soon we will be extending our product line with shirts, denims and other accessories. Initially we will sell our products through our online store at our website. We are also in talks with multi-brand retailers and other stores to retail our products.” he added.

sharktribe the brand for gen-y is launched in F - Bar at Bangalore

SharkTribe products can be bought online at –

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One Comment

  1. Tamilarasan Dharmalingam says:

    Yuvi,jai,Arun all the best guys 🙂 !!! any spl offer on clothings for your school frnds 😉 !!!
    Jus kidding.. all the best guys…. keep going… make it a grand success 🙂


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